market segmentation

Segmenting clients for marketing success
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Segmenting clients for marketing success

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Segmenting clients for marketing success

This blog deals with client segmentation, the first step in marketing. Future blogs will expand on the steps in evaluating your market and planning where to effectively invest in advertising and client contact. Julie Andrews totally summed up demographics for veterinarians when she sang in the “The King and I”… Getting to know [...]

By Camala Bailey, CPA, CVA|2018-08-06T17:28:25+00:00October 11th, 2016|News|Comments Off

We are so happy to have Cammi’s firm in our corner – they always explain accounting terms and concepts in ways that we can understand and apply to our business, and are always responsive to our concerns. It is so nice to have a competent group taking care of our accounting needs so that we can focus on helping our patients and growing our practice!

VH, Specialty Practice Owner, Gilbert, AZ

Cammi and her practice not only provide excellent accounting services, they go the extra mile to make sure all aspects of your practice are thriving. I don’t know what I would do without them. It is so nice to know there are still people out there you can trust and have your practice’s best interest in mind.”

KL, Practice Owner, Maricopa, AZ

We feel so fortunate to be able to work with Cammi, given her many years of experience, and the large number of veterinary hospitals that she can draw her practice comparisons from. With her guidance we have been able to improve our efficiency and gross margins. Thank you for your expertise.

RA, Practice Owner, Tucson, AZ

Cammi stepped in and helped our practice develop a budget, which was a goal we were really struggling with. She is always available to help us with questions and takes the time to carefully explain our financial statements to us so we feel comfortable with the financial health of our practice

MR, Specialty Practice Owner, Gilbert, AZ

Cammi and her group have been responsible for our business books for years. She has incredible and current knowledge of tax law and has saved our company money, both in month to month business and in our yearly tax filing. She is always available for that quick question or advice.

L and K H, Practice Owners, Chandler, AZ